Insightful Games book launched

30/06/1998

A COLOURFUL 240-page hardcover book entitled The Road to Kuala Lumpur '98
was unveiled yesterday at the Sukom Ninety Eight Berhad headquarters at
Seri Kembangan to boost publicity for the 16th Commonwealth Games.
Among others, the book provides an insight into the history of the
Commonwealth Games, how the 1998 bid was won, Games records, venues and
Malaysia's prospects.
Sukom executive chairman Jen (R) Tan Sri Hashim Ali, who launched the
book with publisher Didier Millet, said schools, libraries and the public
should get a copy of the informative book which costs RM95.
"This book is a treasure and will go a long way to promote the KL Games.
It is for the rakyat and visitors before and after the Games," said
Hashim.
Millet said they have printed 10,000 copies of the book and 6,000 would
be available for sale. The remaining 2,000 would be handed to Sukom and
another 2,000 to the Games' sponsors.
"We plan to sell the book in Australia, Canada, England and Singapore.
Our target is to sell about 20,000 but right now, we are testing the
market with 10,000. If there is a strong demand, more will be printed."
Among the authors of the book is Olympic Council of Malaysia (OCM)
secretary Sieh Kok Chi. Sieh, who with OCM president Tan Sri Hamzah Abu
Samah initiated the bid in 1989 and was executive director of the
committee, contributed an article on the decision to bid for the Games and
the bid process.
The author of the history section of the Commonwealth Games, from its
origin to 2002 in Manchester, is Cleve Dheensaw, whose previous book was
The First 60 Years, 1930-1990.
The book is in English and there are plans to work with Dewan Bahasa dan
Pustaka to publish a Bahasa Malaysia version.
(END)